Hebron Academy
Hebron Academy is seeking an enthusiastic and self-motivated person to lead our Marketing and Communications department as the Director of Marketing and Communications. Working in close partnership with the Admission Team and the Advancement Team, the Director of Marketing and Communications will assist in the development and execution of marketing campaigns, digital strategies, and communication efforts that effectively convey our school’s values and mission.
Who are we?
Our beautiful school is located in western Maine on a 1500-acre campus with trails, ponds, and mountains. We are grounded in our purpose-driven approach as an independent boarding and day school serving students in grades 6 – 12 and a postgraduate year. Learning is anchored in topics that are relevant. We create space for students to drive their own learning with their own questions. Most importantly, we know real learning and belonging can only happen when all students are seen, valued, and engaged. Rooted in Maine, we cultivate trailblazers.
Who are you?
You are an enthusiastic person who is interested in playing a pivotal role in promoting the school’s brand, events, and programs to both current and prospective students and their families. You are excited to contribute to a culture of awareness, understanding, and respect for all individuals and groups, with the ability to communicate to all constituents in a culturally responsive manner. You have excellent communication and public relations skills, both written and spoken. You possess strong interpersonal and organizational skills and have a high level of energy, creativity, flexibility, judgement, and a sense of humor.
You have the ability to execute multiple tasks and have a proven ability to work with colleagues and stakeholders from a wide variety of backgrounds. You possess experience and fluency with database management, social media, websites, and other software.
You love challenges, thrive in collaborative environments, and balance the gravity and joy of working at a boarding school. You seek a deeply rational and intentionally small community where you will be encouraged and supported to bring your full self to all aspects of your work.
What would you do?
The Communications and Marketing Manager will be responsible for helping to carry out the strategic goals and plans for communications and marketing. In partnership with the Admission Team, Advancement Team, and the Head of School, you will oversee all aspects of Hebron Academy’s communications and marketing strategy and implementation. You will be an innovative and proactive member of the community who would:
- Solicit input on major initiatives, analyze and present data analytics and adjust strategy in support of communications plans
- Put strong project management skills into action
- Collaborate with department colleagues to manage and execute news gathering copywriting, photography, and publishing of online and printed communications, including school magazine, weekly newsletter, emails, and press releases
- Manage the communications department budget and effectively utilize available resources
- Maintain, edit, and update the school website
- Assist admissions office with graphic design, layout, and content for social media marketing/advertisement, and email campaigns
- Work with various constituents to capture photographs/videos of events and campus life, on and off-campus, for use on the website, social media, and current parent/past parent /alumni communications to aid admissions and development
Core Skills:
- Strong ability to connect to a wide range of audiences, integrating multiple points of view.
- Excellent writing skills and strong experience in graphic design/layout and content creation
- Competent with photography and video capture, editing, storage, management, and streaming
- Strong computer skills, proficiency in Microsoft Office, Google Workspace, and basic HTML, and willingness to learn school-specific tools
Qualifications:
- Five or more years experience in communications or related field is preferred
- Minimum of a Bachelor’s degree
- The ability to travel to meetings
- The ability to work a variety of hours, including evenings and weekends, as needed
- Ability to life or move up to 25 pounds
Please email a cover letter, resume, and three references to [email protected]
