Associate Director of Marketing and Communications

Position Title: Associate Director of Marketing and Communications

Full-time/Part-time: Full-time

Classification: Exempt

Reports to: Chief Advancement Officer

Pay Range: $110,000- $128,000 (Depending on Experience)

Supervises: Senior Marketing Manager

About Presentation High School:

Presentation High School is an independent Catholic college preparatory school for young women.  We offer a competitive salary, comprehensive benefits, and a close-knit professional community.  We seek talented and innovative professionals who have a commitment to excellence and passion for our mission.

Position Summary

Reporting to the Chief Advancement Officer, the person in this role will help lead communication efforts to support the school’s strategic goals and mission. This person will work closely with the Advancement Team (Admissions and Development) and supervise the Senior Marketing Manager to develop and drive the school’s strategic marketing and communications plan. They will be responsible for telling the School’s story while ensuring consistent messaging in the creation of marketing collateral across a variety of platforms, as well as related internal and external communications.

Duties and Specific Responsibilities

• Leadership of the Marketing team which includes developing and mentoring the Sr. Marketing Manager, while also managing relationships and negotiating agreements with contractors and outside vendors.
• Provide oversight for brand consistency and awareness per our brand strategy guidelines throughout all marketing touch points.
• Generate compelling and engaging content for various marketing channels, including social media, website, newsletters, and print materials, including writing, editing, proofreading text, graphic design, and visual content.
• Partners with members of the Admissions and Development team, administrators, and other stakeholders to create materials that convey the unique strengths of Presentation to current and prospective families. Assists with attracting students/families who are mission-aligned by bringing to life Presentation’s mission and leveraging its strengths to achieve enrollment goals and Advancement objectives.
• Advises and coordinates with the Development team to develop materials that will educate the community about the school’s philanthropic needs and initiatives, build relationships with constituents, strengthen engagement, and assist the school in meeting its fundraising goals.
• Create and monitor Presentation’s communications calendars, as well as media relations strategy and as well as outreach.
• Manages the school’s social media profiles, oversees and develops content to ensure a consistent and professional online presence per our brand messaging strategy.  Monitor social media trends and engage with the school community.
• Collect data on demographics, competitors, and industry trends to identify opportunities for differentiation and growth.
• In collaboration with the Leadership Team, oversee and manage all crisis communication.

Education & Experience

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The items below represent the education, and experience required or preferred.

• Bachelor’s Degree in Journalism, Marketing, Communications, or a related field
• Minimum of five to seven years of experience in a similar role preferred, with at least three to five years of people management experience
• Commitment to the mission and educational philosophy of Presentation High School, including a demonstrated commitment to diversity, equity, and inclusion
• Exceptional written and verbal communication skills
• Ability to successfully organize, prioritize, and manage multiple projects under strict deadlines from concept to completion.
• People management and team leadership skills and experience
• Passion and expertise in social media marketing
• Knowledge of social media management platforms (Hootsuite, Co-Schedule, SmarterQueue) is a plus.
• Experience using e-newsletter platforms (MailChimp, Constant Contact) a plus
• Knowledge of CMS website platforms and use of basic HTML a plus
• Experience with Canva or graphic design a plus
• Photography, video editing, and script writing experience is a plus
• Available and willing to work occasional after-hour events

Knowledge, Skills, and Abilities

• Total resonance with the mission, vision, and values of Presentation High School and the Catholic education tradition including a demonstrated commitment to diversity, equity, and inclusion
• A self-starter and team player with a sense of urgency who is driven to learn and continually identify and determine the cause of problems, seek ways to improve professional skills and programs,
• Develops and present recommendations for modernization of internal systems, and best practice implementation
• Hiring, evaluating, managing, and motivating subordinate staff
• Demonstrate complete integrity and inspire trust in order to effectively establish and maintain cooperative working relationships within a diverse, multicultural environment and promote and contribute to an inclusive and respectful workplace
• Strong interpersonal skills to communicate effectively with a wide-ranging audience, including leadership,  faculty/staff, alumnae, parents, volunteers,  media, and external stakeholders

Physical Demands

The physical demands described below represent those that must be met by an employee to successfully perform the essential functions of this job. In accordance with the Americans with Disabilities Act, as amended, the California Fair Employment & Housing Act, and all other applicable laws, Presentation High School provides reasonable accommodations for qualified persons with disabilities.  A qualified individual is a person who meets the skill, experience, education, or other requirements of the position and who can perform the essential functions of the position with or without reasonable accommodation.

• Considerable time is spent at a desk using a computer terminal
• May be required to travel to other buildings on the campus
• May be required to attend conference and training sessions within Bay Area or in- or out-of-state locations
• Minimal travel
• May be required to lift up to 10 lbs

Work Environment

The work environment characteristics described below represent those an employee encounters while performing the essential functions of this job.

• Typical office environment
• Mostly indoor office environment with windows
• Time spent throughout campus documenting activities
• Offices with equipment noise
• Offices with frequent interruptions

EEO Statement:

Presentation High School is an Equal Opportunity employer committed to excellence through diversity and inclusion and, in this spirit, particularly welcomes applications from women, persons of color, and members of historically underrepresented groups. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, sexual orientation, gender identity or expression, age, status as a protected veteran, status as a qualified individual with a disability, or other protected category in accordance with applicable law. The school will provide reasonable accommodations to individuals with a disability.

Application Process:

Interested applicants are asked to download the appropriate application at  Presentation Employment Opportunities.  Complete the application and email your application, a letter of interest/cover letter, resume, and contact list of three professional references to [email protected].  Qualified applicants will be contacted regarding the next steps